Event report

 On November 20, 2020 (Sunday), we held a conference "Bijon Network (commonly known as Bijo Net)" for female leaders and managers nationwide to support the active participation of women throughout Japan.
This time, the 4th time, in consideration of the infection status of the new coronavirus infection, we adopted a hybrid format in which the speakers could participate at the Tokyo Chamber of Commerce and Industry and online, and streamed live on YouTube.

Opening / Introduction of attendees

We introduced all the mayors who participated in this event from the opening.

Opening remarks

  Prior to the opening of the event, opening remarks were made by Tokyo Governor Yuriko Koike, Governor of Yamagata Prefecture Mieko Yoshimura (reading on his behalf due to absence), and Ken Kobayashi, Chairman of the Japan Chamber of Commerce and Tokyo Chamber of Commerce and Industry, who are co-chairs of this event. .
Tokyo Governor Koike reported on the number of female heads of state in Japan, the gender gap index, and initiatives such as the introduction of a quota system in Tokyo. Let's show everyone's experiences and thoughts, share various knowledge, success stories, and troubles with each other, and overcome them."
Mr. Yoshimura, Governor of Yamagata Prefecture, who was absent this time, spoke about the slow pace of rectifying the gap between men and women in Japan, and the fact that Japan is lagging far behind developed countries. It is important to eliminate the stereotyped perception of gender roles that is deeply rooted in society, and to strategically address issues in the four fields of education, economy, politics, and health.” .
President Kobayashi said, "The labor shortage in small and medium-sized enterprises is becoming more serious due to the corona crisis, and we will further promote the active participation of women in companies and develop businesses that make use of diverse perspectives, which will lead to improved productivity and growth. We are being asked to continue to do so,” he said.

  • Yuriko Koike
    Governor of Tokyo
  • Ken Kobayashi
    Japan Chamber of Commerce Tokyo Chamber of Commerce and Industry President

message of support

  Messages of support were received from Ms. Masako Mori, Special Advisor to the Prime Minister (in charge of women's empowerment), and Ms. Franziska Giffei, Mayor of Berlin, Germany.
Ms. Masako Mori, who participated online from a remote location, said, "I want to create a community where women can become economically independent, prepare an environment such as a workplace, create an attractive community, and expand women's participation in the decision-making process. In order to promote gender equality, it is necessary for the country and the region to cooperate and work together." He said that the Bijo Net Conference is a valuable opportunity to expand the base of gender equality throughout the country. I talked to you.
In addition, Mayor Franziska Giffei said in a videotape that Tokyo and Berlin have been in partnership since 1994, and that Japan and Germany are strong partners with common values. spoke of the need for gender equality and support for women's self-determination.

  • Masako Mori
    Special Advisor to the Prime Minister Female Empowerment Manager
  • Franziska Giffey
    The Federal Republic of Germany Mayor of Berlin

keynote speech

  Ms. Melba Plea, Ambassador Extraordinary and Plenipotentiary of Mexico to Japan, and Mr. Randy Zuckerberg, Founder and CEO of Zuckerberg Media and Former Marketing Director of Facebook.
Ms. Melba Prier talked about gender equality efforts in Mexico and the serious impact of the pandemic on women. “We must take these messages to heart and guide our work towards the empowerment of women. We need to train more women to take such leadership positions."
Randy Zuckerberg then went on VTR to thank her for being able to attend the plenary session. She introduced "PICK THREE," which is her own idea for women to successfully balance work, family and private life. In addition, as an entrepreneur, she entered the world of web3, where there were few women, and touched on her thoughts and experiences on how to be active at the forefront in advanced fields such as NFT and Metaverse. I sincerely hope that the day will come when a woman with the heart of an artist and the mindset of an entrepreneur will emerge in the business world and demonstrate great power."

  • H.E. Ms. Melba PRÍA
    Ambassador Extraordinary and Plenipotentiary of the United Mexican States
  • Randi Zuckerberg
    Zuckerberg Media Founder and CEO / Former Facebook Marketing Director
    Randy Zuckerberg's keynote speech is currently unavailable in the archive.

Breakout Session

Sustainable Society and Women's Leadership

 The theme is "Sustainable Society and Women's Leadership", and the role and leadership of female leaders such as female entrepreneurs and managers, who are expected to overcome various social issues and drive the creation of a sustainable society. In the future, we will review the role that women play in realizing a sustainable society, and discuss how to create an environment where women can play an active role and how to promote empowerment.

  • Hideko Okawa
    Mayor of Tochigi
  • Kyoko Yamaguchi
    Mayor of Hasuda
  • Tomiko Hirayama
    Mayor of Tako Town
  • Yukari Kaneko
    Mayor of Suwa
  • Kinuyo Someya
    Mayor of Shimada
  • Mariko Fukumoto
    Mayor of Kotoura Town
  • Ibun Hirahara
    Representative of HI LLC
    Japanese representative at the Davos youth conference, One Young World
  • Yukiko Yamaguchi
    Panasonic Connect Co., Ltd. Vice President
    Chief Marketing Officer (CMO), General Manager of Marketing Headquarters, Design, DEI
    Promotion (Concurrently) Culture & Mind Promotion Office Manager
  • Yuko Uchida
    Economic journalist
    President of Swing-by creation, Inc. and representative of Innovedia

Promotion of women's active participation in local industries and regional revitalization

 The theme is "promotion of women's active participation in local industries and regional revitalization", working to solve social issues in the region, driving the next generation regional economy, developing and empowering female human resources who will lead the next generation who can contribute to regional revitalization. We discussed efforts to improve the vitality of local industry by doing so.

  • Hisako Sato
    Mayor of Rusutsu Village
  • Yuiko Yamazaki
    Mayor of Sotogahama Town
  • Mariko Ando
    Mayor of Tsuchiura
  • Yumiko Terukawa
    Mayor of Katsuura
  • Miwako Yabuuchi
    Mayor of Mihama Town
  • Yumiko Kamada
    Regional designer and Chief Executive Officer of ONE·GLOCAL
  • Ari Horie
    Amelias by Women’s Startup Lab Impact Foundation Japan / Representative Director
    Women’s Startup Lab / Founder CEO
  • Akiko Kinoshita
    Managing editor of PRESIDENT WOMAN

Future strategy for the next generation led by women

 The theme is "Future strategy for the next generation led by women". We discussed a future-oriented empowerment strategy that promotes the realization of a well-being society by building stable international relations and realizing vibrant local management by making use of power, with a view to securing next-generation female human resources. bottom.

  • Mitsuko Shibasaki
    Mayor of Wako
  • Kazumi Ota
    Mayor of Kashiwa
  • Yoko Kobayashi
    Mayor of Kodaira
  • Tomoko Takizawa
    Mayor of Ikeda
  • H.E. Mrs. Nina Oualet INTALLOU
    Ambassador Extraordinary and Plenipotentiary of the Republic of Mali
  • Yuko Ichise
    President of the Japan Chamber of Commerce and Industry Business Women's Club /
    President of Miwa Shoji Co., Ltd.
  • Yuka Tanimoto
    Editor-in-chief of Forbes JAPAN Web

Active participation of women will change the “Shape of this country”

 The theme is "Women's active participation changes the shape of this country." Based on examples from countries where women's active participation is advanced, the empowerment of women participating in the political decision-making process will transform the country's political and social systems. We clarified the effects of women's participation in politics and administration, and discussed ways to accelerate the creation of a next-generation Japanese society in which women can play an active role in the fields of politics and administration.

  • Junko Kawamata
    Mayor of Nasukarasuyama
  • Hiroko Mase
    Mayor of Nogi Town
  • Satoko Kishimoto
    Mayor of Suginami Ward
  • Sawako Naito
    Mayor of Tokushima
  • Makiko Ikeda
    Mayor of Ino Town
  • H.E. Mrs. Aleksandra KOVAČ
    Ambassador Extraordinary and Plenipotentiary of the Republic of Serbia
  • H.E. Mrs. Genevieve Edna APALOO
    Ambassador Extraordinary and Plenipotentiary of the Republic of Ghana
  • H.E. Ms. Sandy Anabell DAVILA Sandoval
    Ambassador Extraordinary and Plenipotentiary of the Republic of Nicaragua
  • Tomoko Omura
    International journalist, bilingual MC, NHK World radio news desk

Promotion of SDGs and Empowerment of Women

 The theme is "Promotion of SDGs and Women's Empowerment", and based on the recognition that "the promotion of SDGs should move from the phase of recognition to the phase of concrete measures", in recent years it has been attracting attention in Japan as well. Urgent themes in promoting women's empowerment, such as efforts to protect women from poverty, specialized education and economic support for women, were discussed, and the direction of specific policy development and methodologies for broadening social commitment were discussed.

  • Misako Tamura
    Mayor of Hinode Town
  • Mito Sato
    Mayor of Zama
  • H.E.Mrs. Marieta Petrova ARABADJIEVA de Descalzi
    Ambassador Extraordinary and Plenipotentiary of the Republic of Bulgaria
  • H.E. Ms. KAAHWA Tophace
    Ambassador Extraordinary and Plenipotentiary of the Republic of Uganda
  • H.E. Ms. Tanja JÄÄSKELÄINEN
    Ambassador Extraordinary and Plenipotentiary of the Republic of Finland
  • Asako Osaki
    Director of the NPO Gender Action Platform

Declaration announcement

 We announced a declaration that was endorsed by 45 female chiefs nationwide

Closing remarks

Closing remarks were given by Governor Koike of Tokyo. While mentioning the online market and Marunouchi Marche, which are held at the same time, it is necessary for female chiefs to work together to revitalize local industries from the perspective of women, and to promote tourism by leading to sustainable growth. I said it was. In addition, looking back on the plenary session, he said, "Let's share various good models and examples, make use of each other's experiences, and accelerate a mindset change in society as a whole. Let's do our best," he concluded.

Photo session


  • Yuriko Koike Governor of Tokyo / Female Governors & Mayors

  • Yuriko Koike Governor of Tokyo / Female Governors & Mayors / female ambassadors / female executives / Moderator

Shinjuku Marche/Marunouchi Marche

we held a limited-time marche to sell local products for the purpose of PR of participating municipalities.

Shinjuku Marche

Overview of the event

At Shinjuku Marche, food, sweets, local specialties, etc. were sold for seven days, and many customers visited.
By dividing the product sales into the first half (11/9-11/11) and the second half (11/12-15), it will be possible to sell even within the limited space of the national tourism PR corner of the Tokyo Metropolitan Government Building where the event is held. , was able to sell all products. In addition, posters from each local government were also displayed in conjunction with the products sold.

Period
November 9 (Wednesday) to November 15 (Tuesday), 2022
Venue
Tokyo Metropolitan Government No. 1 Main Building 1F South Side National Tourism PR Corner
(2-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo)
Number of businesses
60 operators
Number of items
123 products
Product Summary
・Food ・Western confectionery/Japanese confectionery ・Miscellaneous goods ・Alcoholic beverages/beverages
Participating municipalities

Sales schedule:11/9~11/11

  • ・Rusutsu Village,
     Abuta District, Hokkaido Prefecture
  • ・Sotogahama Town,
     Higashitsugaru District, Aomori Prefecture
  • ・Sendai City,
     Miyagi Prefecture
  • ・Yamagata Prefectural Government
  • ・Tsuchiura City,
     Ibaraki Prefecture
  • ・Nogi Town,
     Shimotsuga District, Tochigi Prefecture
  • ・Wako City,
     Saitama Prefecture
  • ・Kamagaya City,
     Chiba Prefecture
  • ・Tokyo Metropolitan Government
  • ・Adachi Ward,
     Tokyo
  • ・Kodaira City,
     Tokyo
  • ・Hinode Town, Nishitama District,
     Tokyo

12 municipalities in total

Sales schedule:11/12~11/15

  • ・Kamo City,
     Niigata Prefecture
  • ・Tsunan Town,
     Nakauonuma District,
     Niigata Prefecture
  • ・Ono City,
     Fukui Prefecture
  • ・Suwa City,
     Nagano Prefecture
  • ・Shimada City,
     Shizuoka Prefecture
  • ・Suzuka City,
     Mie Prefecture
  • ・Uji City,
     Kyoto Prefecture
  • ・Kizugawa City,
     Kyoto Prefecture
  • ・Amagasaki City,
     Hyogo Prefecture
  • ・Ashiya City,
     Hyogo Prefecture
  • ・Takarazuka City,
     Hyogo Prefecture
  • ・Kotoura Town,Tohaku District,
     Tottori Prefecture
  • ・Kurashiki City,
     Okayama Prefecture
  • ・Shunan City,
     Yamaguchi Prefecture
  • ・Tokushima City,
     Tokushima Prefecture
  • ・Ino Town, Agawa District,
     Kochi Prefecture

16 municipalities in total


  • National tourism PR corner entrance

Marunouchi Marche

Overview of the event

At the Marunouchi Marche, vegetables, alcoholic beverages, local specialties, etc. were sold for three days, attracting many visitors.
Special products were sold in the shop zone of Have aNiceTOKYO! (HaNT), and posters and pamphlets of participating municipalities were displayed in the pop-up zone.
At the adjoining cafe Marunouchi Happ. Stand & Gallery (Happ), various measures were taken over the three days, such as selling a collaboration menu using special products from Tokyo and Yamagata Prefecture and rice flour bread.

Period
November 18th (Friday) to November 20th (Sunday), 2022
Venue
Have a Nice TOKYO! (HaNT)
(Mitsubishi Building 1F, 2-5-2 Marunouchi, Chiyoda-ku, Tokyo)
Number of businesses
60 operators
Number of items
119 products
Product Summary
・Food ・Western confectionery/Japanese confectionery ・Miscellaneous goods ・Alcoholic beverages/beverages
Participating municipalities
  • ・Rusutsu Village, Abuta District,
     Hokkaido Prefecture
  • ・Sotogahama Town, Higashitsugaru District,
     Aomori Prefecture
  • ・Sendai City,
     Miyagi Prefecture
  • ・Yamagata Prefectural Government
  • ・Tsuchiura City,
     Ibaraki Prefecture
  • ・Nogi Town, Shimotsuga District,
     Tochigi Prefecture
  • ・Wako City,
     Saitama Prefecture
  • ・Kamagaya City,
     Chiba Prefecture
  • ・Tokyo Metropolitan Government
  • ・Adachi Ward,
     Tokyo
  • ・Kodaira City,
     Tokyo
  • ・Hinode Town, Nishitama District,
     Tokyo
  • ・Kamo City,
     Niigata Prefecture
  • ・Tsunan Town, Nakauonuma District,
     Niigata Prefecture
  • ・Ono City,
     Fukui Prefecture
  • ・Suwa City,
     Nagano Prefecture
  • ・Shimada City,
     Shizuoka Prefecture
  • ・Suzuka City,
     Mie Prefecture
  • ・Uji City,
     Kyoto Prefecture
  • ・Kizugawa City,
     Kyoto Prefecture
  • ・Amagasaki City,
     Hyogo Prefecture
  • ・Ashiya City,
     Hyogo Prefecture
  • ・Takarazuka City,
     Hyogo Prefecture
  • ・Kotoura Town,Tohaku District,
     Tottori Prefecture
  • ・Kurashiki City,
     Okayama Prefecture
  • ・Shunan City,
     Yamaguchi Prefecture
  • ・Tokushima City,
     Tokushima Prefecture
  • ・Ino Town, Agawa District,
     Kochi Prefecture

28municipalities in total

shop zone
pop-up zone
collaboration menu
Venue
Marunouchi Happ. Stand & Gallery (Happ)
(1F Marunouchi 2-chome Building, 2-5-1 Marunouchi, Chiyoda-ku, Tokyo)
  • Yonezawa Beef Kalbi Burger
    [Ingredients Used]
    Rice flour bread (Tokyo)
    Yonezawa Beef Kalbi Yakiniku (Yamagata Prefecture)

  • Spice curry with TOKYO-X bacon and seasonal vegetables
    [Ingredients used]
    ・TOKYO-X bacon (Tokyo)
    ・Tsuyahime, specially cultivated rice from Inoue Farm (Yamagata Prefecture)

  • La France and lemon jam chocolate parfait
    [Ingredients used]
    ・Hachijo Fruit Lemon Jam (Tokyo)
    ・Yamagata La France (Yamagata Prefecture)

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